12/
2019
A school project given with the freedom to do whatever we want.
What was done in this project:
- Branding
- Product
- Website
TRAVERSA is a new coffee product brand. The goal of this brand is to create products for those who loves travelling and hiking. Focusing more on designing products like tumblers, thermal flasks, coffee bean grinders and coffee beans packaging itself.
How I started out this idea, was with the thought of creating a brand new product that gives convenience to everyone out there. Having a coffee maker ON THE GO. Coffee is always needed every morning, or during working hours or when burning midnight oil. However, what makes a better experience of having coffee is when you make it yourself. Not the 3-in-1 coffee powder, not the capsuled coffee machine, or even from cafes.
Why not bring in the heritage style into it, adding the on the go idea, without any stops to take out the cup or to grind the coffee beans but to move and make and drink.
